03 / Services
Marketing & Promotion
We shape practical campaigns around music releases, connecting creative materials, communication and timing to a clear audience goal.
Making the work possible.
Good promotion starts with the music and the people it is meant to reach. We work with artists and partners to identify the story of a release, choose useful materials and plan communication across the channels that fit the project. The aim is a coherent campaign rather than disconnected activity.
A promotional plan can include visual assets, announcements, content scheduling and coordination with creative or media partners. We define the work, timeline and responsibilities before a campaign begins, then review what can be learned from its response. Results depend on the music, audience, resources and channels involved; no single tactic suits every release.
Our focus
Where we can help
Campaign direction
Defining the message, audience and timing around a track, project or catalogue initiative.
Creative materials
Coordinating artwork, short-form content and other assets so the campaign has a consistent identity.
Promotion planning
Organising release communications and suitable opportunities with clear deliverables and realistic expectations.
All servicesPreparing a campaign?
Share the release, your audience and the materials or plans you already have.